Self Publish a Book to Boost Your Business

Queensland Small Business Week Special – save 50%!

Everyone says ‘books are the new business card’, but how on earth do you write one, especially if you’re not a writer?

Calling all business owners and entrepreneurs!

Do you have knowledge and expertise worth sharing?

Are you spending hours every month trying to find the best way to promote your brand and connect with your market?

Are you looking for a highly effective way of boosting your professional reputation and increasing your business opportunities?

BENEFITS OF SELF-PUBLISHING

Publishing your own book will grow your business by:

• enhancing your credibility
• expanding your knowledge
• increasing your client base
• providing an additional income stream
• providing an alternative marketing and PR option.

Imagine presenting prospective clients with your own printed book, demonstrating that, as a published author, you are a thought-leader and an influencer in your field.

SELF-PUBLISHING: A TEAM SPORT

With more than 40 years of publishing experience between them, our presenters have what it takes to guide you on your journey to become a published author.

Belinda Pollard is a publishing consultant and book editor whose blog is read by thousands of people each month, and whose favourite clients include business owner and bestselling author, Ian ‘Watto’ Watson.

Kirsty Ogden is an editor, designer and self-publishing specialist who has helped numerous authors achieve their self-publishing dreams with her clear and user-friendly approach.

They have joined forces to bring you this practical and informative workshop, Self Publish a Book to Boost your Business.

This workshop will explain:

• how to write a bestselling book that will help promote your business
• each step of the self-publishing process, from editing and proofreading, through to typesetting, book cover design and printing.

This workshop is perfect for you if you want to discover a straightforward step-by-step method to self publish a promotional book.

ON THE DAY

Session 1

Publishing consultant, book editor and blogger Belinda Pollard will help you discover the story that you are uniquely qualified to tell.

1. Your topic: How to find the topic that will ‘hit the spot’ with your prospective clients, inspire your own professional confidence and passion, and create the foundation for a book you will be proud to present as your own.
2. Your content: How to discover content for your book in unexpected places – content you already have!
3. Your writing: How to write words that speak your message with conviction – even if you’re not a writer.

Session 2

Editor, designer and self-publishing specialist Kirsty Ogden will discuss her unique approach to book publication – The Five ‘C’s of Self Publishing. Her practical, user-friendly method demystifies the process of book publishing as she steps you through each stage of a book publishing project including:

• manuscript appraisal
• editing
• proofreading
• typesetting/formatting the interior page layout
• designing an eye-catching cover.

OUR APPROACH

This will be a fun and useful morning held in a bright, well-equipped meeting room at the Redcliffe Library. We have a break-out space on the balcony available for our delicious morning tea.

There will be plenty of opportunity to ask questions, and you will go home feeling inspired and energised, with a step-by-step action plan and a clear set of worksheets.

THE ESSENTIAL DETAILS

Where: Redcliffe Library, 476 Oxley Ave, Redcliffe

When: Friday 20 May, 9.30 am to 12.30 pm (please arrive at 9am)

Investment: $48.50 (Normally $97.00 – save 50%)

Want to know anything else? Please get in touch with us:

Kirsty Ogden: kirsty@epiphanyediting.com.au

MORE ABOUT THE PRESENTERS

Belinda Pollard is a publishing consultant and book editor with more than 20 years’ experience in the Australian publishing industry. Her blog at smallbluedog.com reaches many thousands of people each month around the world. She helps business owners who wear both ‘blue’ and ‘white’ collars! They include Ian ‘Watto’ Watson, trainer of truck drivers and bestselling author of the Champion series of encouragement books for men. Dr Pete Stebbins PhD is an organisational psychologist and author of the Stress Surfer series of motivational books. An author herself, Belinda’s books have won multiple awards in Australia and overseas. She speaks with honesty and humour, and isn’t afraid to tell you what she’s learned from her mistakes. 

http://www.smallbluedog.com

Kirsty Ogden is a publication designer and editor who runs her own business, Epiphany Editing and Publishing. With over 20 years’ experience in graphic design, desktop publishing, editing and librarianship she has expertise in all aspects of print publication. Combining her lifelong love of books with her passion for good design, Kirsty enjoys helping people achieve their dreams through self publishing. Her clients include business owners working in the health and fitness, lifestyle and wellbeing, leadership and business management, and human resources fields – all of whom have profited from successfully self publishing their book. 

http://www.epiphanyediting.com.au

WHAT PEOPLE SAY ABOUT OUR PRESENTERS 

‘Lively, memorable and inspiring’ – Kaaren Sutcliffe, MC, National Editor’s Conference, Canberra 2015

‘Easy to understand’ – Cheryl Springer, President, Pine Rivers Chamber of Commerce

‘Exceptional’ – Conrad Parsons, Author, Understanding Evangelists

‘Impressive’ – Dr Pete Stebbins, The Stress Surfer

‘Relevant’ – Margaret Goody, Akyra Strategy & Development